Tracey McGarrigan

Tracey McGarrigan

Tracey McGarrigan

Session: Think Long, Go Big; how a long tail marketing & PR strategy can help indies gain long term success.
Tracey McGarrigan is a specialist in producing communications and events designed to genuinely engage audiences and influencers. With nearly 20 years of senior leadership and executive level roles under her belt, as the CEO of Ansible, a fully scalable PR and communications agency, she hunts down and works with only the most talented partners and friends from all around the world to offer bespoke communications for tech and video game companies that deliver AAA results.
This year, Tracey was listed as one of Games Industry Biz’s Top 100 Influential WomenShe is also the Co-Founder of Games4EU, Coordinator of the annual W.IN event at London Games Festival, and is a former trustee of the UK’s game industry charity GamesAid.